Financial Services Innovator Weemba Selects Tier One Partners
as PR Agency of Record
Agency Charged with Taking Weemba's Message Nationwide,
Creating New Category in Borrower/Lender Services
Boston, Chicago, and San Francisco, October 5, 2011 — Tier One Partners, LLC., a full-service public relations agency
that offers "all senior talent, all the time," today announced it has been selected as the agency of record for Weemba, a social network site
that revolutionizes the way borrowers and professional lenders find each other and interact. Tier One has been retained to help support the
company through its launch and expansion across the U.S.
"We were impressed with Tier One's experience in the financial services marketplace, which is critical for Weemba as we roll-out our service to a national audience,"
said Annette Gallagher, CEO at Weemba. "We are thrilled with the counsel and support Tier One's team has provided to-date, and we're confident they will be a valuable
partner in helping us articulate our message and get the word out to interested borrowers and lenders."
Using state-of-the-art safeguards, Weemba lets verified borrowers create a profile and post a loan project with the goal of obtaining financing from one of the many
professional lenders registered in Weemba. By creating a place where borrowers can post their own projects and connect with only interested professional lenders of
their choosing, Weemba puts borrowers in the driver's seat, while giving professional lenders a chance to search and compete for more projects. Weemba facilitates
the borrower-lender interaction without interfering in the negotiation process.
"Our firm is committed to working with forward-thinking organizations, particularly ones that can make a difference in people's lives and businesses through better
financial management," said Sue Parente, managing partner at Tier One Partners. "Weemba has figured out a way to alleviate much of the difficulties and inefficiencies
around lending that have been a tremendous source of tension for individuals and businesses. We are excited to have the opportunity to tell people about Weemba,
a service we believe will become a new standard in lending practices."
About Tier One
Tier One Partners, LLC is a full-service public relations and marketing communications firm comprised of partners with deep experience in the technology, consumer technology, financial services, professional services and consumer retail markets. Tier One uses its experience to infuse its programs with knowledgeable insight, proven strategies and creative solutions that get results. From Business-to-Business to Business-to-Consumer communications, the firm provides its range of services through a virtual team environment that enables it to deliver premium PR talent and results at highly competitive rates.
Headquartered in Boston, Tier One also has hubs in Atlanta, Chicago, New York, Philadelphia, San Francisco and Seattle.
For more information, please visit www.tieronepr.com.
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Media Contact:
Amy Legere
Tier One Partners
(781) 454-8381
alegere@tieronepr.com
