Tier One Partners’ Momentum Continues in 2008
as Agency Wins Five New Clients
New Accounts Include Companies in Hot ‘On-Demand,’ Web and
Mobile Market Spaces
BOSTON, CHICAGO and SAN FRANCISCO, March 13, 2008 — Tier One Partners, LLC, a full-service public relations agency that offers “all senior talent, all the time,” today announced it has added five new clients to its roster already in 2008. These new accounts include companies in both the business-to-business and business-to-consumer worlds, with some in the increasingly hot categories of ‘on-demand’ services, Web services and mobile/wireless.
“These new clients reflect the diversity of technology and consumer experience offered by Tier One’s 25 senior PR practitioners located across the U.S.,” said Kim Miller, managing partner for Tier One Partners in the Boston area. “It’s exciting to see both start-up and established companies turning to Tier One to help create leadership positions in their respective industries. Without exception, clients tell us it’s our ‘all senior talent’ value proposition that holds the strongest appeal and gives them the assurance they’ll get a real lift in their marketing programs.”
About the New Clients:
Bleacher Report, headquartered in San Francisco, is a free community publishing platform for sports fans. The site offers a better way for fans to share insights and opinions about their favorite college and professional teams with sports lovers around the globe. Featuring a unique peer-editing system that helps ensure high quality fan-generated coverage on the site, Bleacher Report gives fans a voice on what’s important to them in the world of college and professional sports and a say on who is best qualified to deliver their sports news.
Globoforce, co-headquartered in Southborough, Mass. and Dublin, Ireland, is the leading on-demand provider of global, strategic recognition solutions for Global 2000 companies. Globoforce delivers an innovative, easy to use, on-demand solution that engages employees across the globe, transforming the way enterprises such as Avnet, Dow Chemical, Intuit and Procter & Gamble motivate their workforce.
Molecular, Inc., based in Boston, is an interactive agency that designs and builds digital solutions to help companies increase revenues and decrease operating costs. Since 1994, Molecular has directed successful Web initiatives for the nation's top companies, including Adidas, Ernst & Young, Fidelity Investments, HumanaOne, Reebok and Talbots.
Mozes, headquartered in San Francisco, provides an on-demand mobile marketing platform that connects people to the things they love. Using Mozes anyone — from brands to bands to fans — can make their campaigns, promotions or live events more powerful and interactive using the mobile phone and the web. Initially focused on the music industry, Mozes is used by over 3,000 major label and independent artists, including Colbie Caillat, Nelly and Rascal Flatts. Mobile campaigns are further extended by online widgets that integrate a mobile campaign with online properties like MySpace and Facebook. Mozes is permission-based, spam-free and cost-free to consumers.
PhoneFusion, located in Ft. Lauderdale, Fla., is the leading provider of reliable communications solutions to businesses of all sizes. With Phone Fusion, organizations can confidently manage their daily business communications from any location, any device, at any time of day.
About Tier One
Tier One Partners, LLC is a full-service public relations and marketing communications firm comprised of partners with deep experience in the technology, consumer technology, professional services and consumer retail markets. Tier One uses its experience to infuse its programs with knowledgeable insight, proven strategies and creative solutions that get results. From Business-to-Business to Business-to-Consumer communications, the firm provides its range of services through a virtual team environment that enables it to deliver premium PR talent and results at highly competitive rates. For more information, please visit www.tieronepr.com.
